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Looking for Better Data? Let's Talk Details.

Because precision, quality data and service can make all the difference.

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Harness the Power of Data With Us

MCH Strategic Data has been helping businesses achieve their goals for nearly a century by turning data into value – and yeah, we’re a little obsessed with the fine print sometimes. That’s because we know that the best sales, marketing and analytics efforts require accuracy above all. Our relationship managers have decades of experience to help you identify market potential as data drives your growth. And if it’s time to transform holistically, our data scientists and engineers can design the infrastructure to fit your unique needs.

 
 

Why MCH: Trustworthy Data Makes a Loyal Partnership

With data utilization leading the charge for the future of today’s most innovative industries, including education, healthcare, and government markets, what’s most important can tend to get lost in the competitive chatter. At MCH, we value transparency and trust above all else. Trust in the accuracy of our data, and trust in how we do business with our customers. That’s why we position our industry-leading data achievements on seven distinct factors that set us apart, including:

  • Data Quality – Success is in the details and behind the process
  • Data Quantity – More is more, and we’ve got the coverage to prove it
  • Compilation & Verification – A one-two punch to save time, money and resources
  • Data accuracy – Confidence starts here and ends with industry-leading results
  • Accessibility – Working for you 24/7/365 to get you the data you need, when you need it
  • Personalized Flexibility – Built to meet your needs wherever you’re at in the process
  • Ethics & Integrity – A century of instilled values led by trust and transparency
Get to know more about us
 
 

Data Services to Rely on

From licensing data to integration, hygiene, and analytics – take your pick, because we know that having accurate data is a must in today’s ever-changing environment. That passion for accuracy has fueled our ability to innovate and revolutionize the institutional data business. So, whether you’re a sales and marketing veteran or a newbie to the industry, our consultative approach is designed to meet your needs – wherever you are in the process.

Explore our data
 
 

Integrations Built for Your Needs

MCH Strategic Data has several versatile solutions that integrate with the most popular CRM and marketing automation platforms. We also build custom integrations to fit any sales and marketing tech stack. You’re unique – your integrations should be, too.

See how well we play with others
 

 

Ready, Set, Deploy

Take the hassle out of your next email push by letting MCH’s professionals deploy your campaign. We’ve got decades of experience making sure you target the right inboxes, and the technical expertise to get your message delivered. Plus, you’ll have access to reporting and analytics tools to make you an even smarter sender. With updates to millions of records a year, it’s our commitment to provide you with clean, accurate data that you can actually use.

Learn more about email services

 

 

Peace–of–Mind Sending

As leading email service providers (ESPs) like Google and Microsoft continue to place new restrictions and limitations on emails to help prevent scams and unwanted junk mail, we’re leading the competition in researching and working through these new rulings and roadblocks for you.

It’s just another step we take to remove the added hassles and barriers to give your email outreach the extra quality assurance it deserves.

Find out where we can take you.

 

 

 

The Power of Analytic Services: Driving Growth and Solving Marketing Challenges

In today's data-driven world, businesses are increasingly relying on analytics to gain valuable insights into their customers, markets, and operations. Analytic services provide a wide range of tools and techniques to help organizations make informed decisions, optimize marketing strategies, and drive growth.
 

How Analytic Services Solve Marketing Problems
 

  • Enhanced Customer Understanding: Analytics can help businesses gain a deeper understanding of their customers by analyzing their behavior, preferences, and needs. This information can be used to personalize marketing messages, improve customer experiences, and increase customer loyalty.
  • Improved Targeting: Analytics can help identify the most valuable customer segments and target marketing efforts accordingly. This can lead to higher conversion rates and a better return on investment (ROI).
  • Optimized Campaign Performance: Analytics can be used to track the performance of marketing campaigns and identify areas for improvement. This can help businesses optimize their campaigns to achieve better results.
  • Predictive Analytics: By analyzing historical data, businesses can use predictive analytics to forecast future trends and make proactive decisions. This can help businesses stay ahead of the competition and identify new growth opportunities.

 

How Analytic Services Drive Business Growth
 

  • Increased Revenue: By optimizing marketing campaigns and improving customer experiences, businesses can increase revenue through higher conversion rates and customer lifetime value.
  • Improved Efficiency: Analytics can help businesses identify inefficiencies and optimize their operations, leading to cost savings and increased profitability.
  • Competitive Advantage: By leveraging data-driven insights, businesses can gain a competitive advantage over their rivals.
  • Data-Driven Decision Making: Analytics can help businesses make more informed and data-driven decisions, reducing the risk of costly mistakes.

Analytic services are essential for businesses looking to stay competitive and drive growth in today's data-driven landscape. By leveraging the power of analytics, businesses can gain valuable insights into their customers, markets, and operations, optimize their marketing strategies, and make data-driven decisions that lead to success.
 

How analytics changes the game

  Enhanced ESP Report   Data Mapping   MCH Buyer Modeling   Customer Lifetime Value   Market Basket Analysis   Customer Reactivation   List Fatigue and Decay Analysis   Custom Analytics Projects

Our Leaders

Our People Make It All Possible

Our talented and experienced executive team inspires innovation and growth.

Get to know more of our leaders
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Peter Long, Chief Executive Officer

Peter Long

CEO

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Peter is the grandson of Forrest E. Long, founder of MCH. Prior to taking over the family business, Peter worked in the Information Technology Audit Services group at Coopers & Lybrand in Boston, Massachusetts. His client work included many national companies, including Fidelity Investments, Lotus Corporation, Raytheon Corporation, Boston University, and Bank of Boston.  Peter is a visionary leader who has been instrumental in reshaping a 90+-year-old business into a leading data and technology solutions provider. Peter is an active member of over 15 professional associations including the Young Presidents’ Organization (YPO), Direct Marketing Association (DMA), Entrepreneurial Exchange and Helzberg Mentoring Program. In addition, he has served on the board of directors for the following not-for-profit organizations: Secretary of The Vision Research Center of Kansas City, Past President of The Kansas City Chapter of YPO, and The Freedom Writers Foundation. In his spare time, Peter enjoys traveling, skiing, and spending time with his family. He also enjoys reading and golfing.

 

Favorite Quote – “Don’t let the people who say it cannot be done get in the way of the people doing it!” Dr. Edwin T. Long

 

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Kelly Holder, Chief Information Officer

Kelly Holder

CIO

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Kelly Holder is the chief information officer (CIO) at MCH Strategic Data. As CIO, Kelly oversees the company’s data services (DS) and information technology (IT) teams with responsibility for the MCH Strategic Data’s technology strategy, data compilation, internal deployment of MCH Strategic Data products, as well as other innovative technologies and programs that create a competitive advantage for the company.

Prior to joining MCH Strategic Data, Kelly was a data scientist with Children International, where he spent 4 years applying leading-edge analytics and technologies to further the organization’s goal of combating child poverty. Preceding Children International, Kelly served in a variety of IT leadership roles at the Kansas State Department of Education where he continues to serve in an advisory position.

During his 12 years of experience, Kelly has been an active leader in various trade, technology, and government organizations with numerous publications to his name. Kelly has both a bachelor’s and MBA with an emphasis in management information systems from Fort Hays State University as well as holding over a dozen professional certifications.  In his free time, Kelly enjoys spending time with his family and exploring the great outdoors.

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Amy Rambo

Amy Rambo

President

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Amy Rambo is always looking to find the success amid challenges and has done just that in her 15 years with MCH. Prior to being president of the company, she was the director of IT and Data Services, and later the VP of Operations. Amy received her degree from Missouri State University after studying computer information systems. Outside work, Amy loves to ride her horses, watch her children compete in sports and spend time with her family and friends.

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What People Are Saying

"We buy from MCH Strategic Data on a regular basis having been impressed from the start with how helpful the team is with our initial data requests to processing the orders quickly."
"MCH was invaluable in helping me determine the list that would best fit my company, in addition to staying within my budget."
"Since switching to MCH, we’ve seen a drastic increase of metrics across the board –open rates, click through rates and our leads gathered through capture forms are much higher."
"MCH has proven to be a true partner. Their team provided us with a variety of tools to allow us to easily access quality education data. We appreciate their excellent customer service and technical support."
"I have to say the MCH list platform is the easiest online list count/order system I have used.

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